Head of Brand, Marketing & Communications (BMC)
Core
Provide strategic leadership and direction for Brand, Marketing & Communications activities in Cyprus, acting as a trusted advisor to senior leadership on market presence and reputation.
Role type
Head of Brand, Marketing & Communications (Regional)
Builds
EY's market presence, reputation, and stakeholder engagement in Cyprus
Domain
Professional Services / Brand & Marketing
Deliverable
product features
Required skills
Strategic commercial mindset, Integrated brand/marketing/communications strategy, Digital marketing ownership, Web presence optimization, Stakeholder engagement, Team leadership, Data analytics for marketing
Preferred skills
Experience in professional services or complex B2B environments, Knowledge of emerging technologies in marketing
Technologies
Microsoft Office Suite, Digital and web platforms, Marketing analytics and reporting tools, Email marketing platforms, Paid media tools
Responsibilities
Set strategic direction for local BMC function aligned with global priorities, Lead integrated brand and marketing strategies, Act as senior advisor on market positioning, Oversee internal and external communications and media relations, Partner with service lines to support growth, Lead and develop a high-performing BMC team
Seniority
Senior, hands-on IC with strategic leadership
