Senior Data Scientist, Platform Inference
Core
Design, build, and maintain Marketing Mix Models (MMM) and geo-based causal inference systems to quantify the incremental impact of marketing investments across channels and geographies.
Role type
Senior IC data scientist (marketing measurement)
Builds
Production-grade MMM models, geo-experimentation frameworks, and automated measurement pipelines
Domain
Marketing analytics, causal inference, econometrics
Deliverable
production ML models
Required skills
Marketing Mix Modeling (MMM), causal inference, geo-experimentation, Bayesian modeling, Python, R, SQL
Preferred skills
AI agent workflows, spec-driven development, multi-agent workflows
Responsibilities
Design and validate MMM models with prior elicitation and sensitivity analysis; Develop and analyze geo-experiments (synthetic control, difference-in-differences); Build and maintain data pipelines for reproducibility; Translate complex measurement findings into actionable budget recommendations for stakeholders
Seniority
Senior, hands-on IC
