Senior Marketing Technology Specialist
Core
Build and shape the technology engine for Vanguard's Financial Advisor Services (FAS) marketing team to deliver personalized client messaging using Adobe Journey Optimizer.
Role type
Senior Marketing Technology Specialist (Adobe Journey Optimizer)
Builds
Adobe Journey Optimizer (AJO) capabilities, workflows, and adoption within the broader Adobe stack
Domain
Financial Services / Marketing Technology
Required skills
Adobe Journey Optimizer expertise, Adobe Experience Platform fluency, cross-platform integration, workflow design, stakeholder consulting, troubleshooting
Preferred skills
Hands-on depth in multiple Adobe tools (CDP, Target, Marketo), track record of driving adoption, fast learner
Technologies
Adobe Journey Optimizer, Adobe Experience Platform, Marketo, Real-Time CDP, Target, tag management, Web SDK, Customer Journey Analytics
Responsibilities
Lead AJO onboarding, configuration, and maturation; drive tool adoption among marketers; connect AJO with surrounding platforms; identify FAS-specific use cases; shape operational workflows and standards; resolve technical and execution issues; consult with marketing and engineering teams
Seniority
Senior, hands-on IC
