Buzz Marketing - Wearables, Corporate Communications, Japan
Core
Lead cultural strategy and execution for Apple's wearables portfolio (Apple Watch and AirPods) by building strategic relationships with high-profile talent in music, fashion, fitness, sports, and lifestyle.
Role type
Buzz Marketer (Wearables)
Builds
Strategic, integrated cultural programs and partnerships that embed Apple products into creative communities.
Domain
Consumer Electronics / Wearables / Pop Culture
Deliverable
product features
Required skills
Cultural strategy, relationship management with creators/athletes/artists, event organization, project management, social-first storytelling, trend analysis
Preferred skills
Celebrity/talent management experience in Japan, sports business experience, deep knowledge of Japan creator culture, product seeding strategies
Technologies
Apple products and software
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