E-commerce Strategist
Core
Define and evolve the strategic vision and end-to-end customer experience for Apple's online store (apple.com, Apple Store App) to drive growth and revenue.
Role type
Senior E-commerce Strategist
Builds
Strategic business plans, multiyear roadmaps, and cohesive shopping experiences for Apple's digital platforms
Domain
E-commerce, Digital Retail, Consumer Technology
Deliverable
product features
Required skills
E-commerce strategy, Customer journey mapping, Data analysis, Program management, Cross-functional leadership, A/B testing, Usability testing
Preferred skills
P&L management, Conversion optimization, Experience design, Global market expansion
Technologies
Keynote, PowerPoint, Google Slides
Responsibilities
Develop and socialize digital commerce strategies from ideation to testing; Lead full program development and execution of key shopping experiences; Define customer navigation and purchase flows across digital platforms; Author strategic briefs and present to senior leadership; Optimize customer experience through data analysis and usability testing.
Seniority
Senior, hands-on IC