PR Manager, Mac
Core
Drive global communications and media strategy for the Mac product line, focusing on everyday productivity and creativity narratives.
Role type
Senior PR Manager (Consumer Technology)
Builds
Global media campaigns, press releases, and experiential events for Mac product launches.
Domain
Consumer Technology / Public Relations
Required skills
media relations, consumer product launch management, social-first PR strategy, press release drafting, event production, cross-functional collaboration, international market adaptation, media and social coverage analysis
Preferred skills
experience with creator collaborations, experiential social-first events, technology and culture intersection, creative thinking, project management
Technologies
none stated
Responsibilities
Cultivate relationships with media and digital creators; develop PR strategy for Mac launches; draft press releases and media pitches; lead press and creator events; collaborate cross-functionally on launch moments; partner with international teams; monitor media coverage and industry trends.
Seniority
Senior, hands-on IC