US Consumer Insights & Competitive Intelligence Lead
Core
Lead consumer insights and competitive intelligence for US Sales, analyzing market trends to identify growth opportunities and inform executive decision-making.
Role type
Senior IC consumer insights and competitive intelligence lead
Builds
Strategic account plans, executive-ready narratives, and market intelligence reports for sales and business development teams
Domain
Consumer electronics, retail, and carrier markets
Deliverable
dashboards & analysis
Required skills
Consumer trend analysis, competitive intelligence, market segmentation, strategic business planning, data visualization, executive storytelling, business modeling
Preferred skills
C-level relationship management, AI tool development, complex problem solving in ambiguous environments
Technologies
Excel, Tableau, BI databases
Responsibilities
Own end-customer insights and competitive intelligence across smartphone, computing, and wearables categories; track competitor moves and product launches; develop consumer trend assessments and market segmentations; represent analytical findings to sales leadership and product marketing; innovate analytical methodologies and build AI tools; translate insights into executive communications and strategic visions.
Seniority
Senior, hands-on IC with strategic scope
