Tag Management & Infrastructure Analyst
Core
Lead the design and implementation of scalable, privacy-centric measurement solutions and localized data architecture for Apple's web and native app ecosystem in China.
Role type
Senior IC digital analytics and tag management engineer
Builds
Localized instances of Adobe Analytics and Adobe Target, Snowflake data aggregation layers, and end-to-end digital analytics measurement architecture
Domain
E-commerce / Digital Analytics / Data Privacy
Required skills
Adobe Analytics, Adobe Target, Adobe Experience Platform, Snowflake, data modeling, data aggregation, privacy-by-design, consent management, clickstream data analysis
Preferred skills
Complex implementation ownership, managing data feeds, large-scale consumer web architecture
Technologies
Adobe Analytics, Adobe Target, Adobe Experience Platform, Snowflake, AWS
Responsibilities
Lead technical configuration and deployment of a new local instance of Adobe Analytics and Adobe Target in China; Partner with business teams on localized variable mappings to ensure consistency with global reporting; Collaborate with BPR teams to design data aggregation levels in Snowflake; Partner with Privacy and Legal teams to ensure regulatory compliance and privacy-by-design data collection.
Seniority
Senior, hands-on IC