US Omnichannel Solution Architect
Core
Designing scalable, business-driven omnichannel engagement and orchestration solutions for Genentech.
Role type
Senior Solution Architect (Marketing Technology & Customer Data)
Builds
Integrated ecosystem leveraging Adobe Experience Platform (RT-CDP, Journey Optimizer, Customer Journey Analytics)
Domain
Pharmaceutical industry + Marketing Technology / Customer Data Platforms
Required skills
Solution Architecture, Customer Data Platforms (CDPs), Identity Resolution, Omnichannel Ecosystems, Adobe Experience Platform, CRM/MDM Integration, Event-driven Architectures, API Design, Cloud-based Data Platforms
Preferred skills
Pharmaceutical domain experience, Web Personalization, Social Engagement Platforms, Digital Activation Channels
Technologies
Adobe Experience Platform (RT-CDP, AJO, CJA), CRM, MDM, Consent Platforms, Analytics Solutions
Responsibilities
Define end-to-end omnichannel architecture aligned with business standards; Design integrations across CRM, MDM, consent, and activation platforms; Architect and guide implementation of Adobe Experience Platform components; Define and maintain the omnichannel architecture roadmap; Provide technical leadership and architectural guidance across product and delivery teams.
Seniority
Senior, hands-on IC