《英雄联盟》-用户洞察经理
Core
Lead user research and data analysis to drive product optimization, go-to-market strategies, and marketing initiatives for a global gaming title.
Role type
Senior User Insights Manager (Gaming)
Builds
Product optimization plans, go-to-market strategies, and marketing assets for a global game.
Domain
Gaming / Entertainment
Required skills
Qualitative and quantitative user research, data analytics, competitive intelligence, cross-functional collaboration, strategic planning, knowledge management
Preferred skills
Game industry background, team leadership
Technologies
User behavior data dashboards, global market trend analysis tools
Responsibilities
Plan and execute full-lifecycle user research projects from concept to post-launch; Build and maintain core user behavior data dashboards to identify user motivations and patterns; Track global market trends, competitor dynamics, and player culture to identify opportunities; Collaborate with product, publishing, and operations teams to translate insights into actionable strategies; Establish standardized user research processes and knowledge bases.
Seniority
Senior, hands-on IC with team leadership