腾讯视频-用户增长运营
Core
Manage performance advertising campaigns for a video streaming platform, optimizing bidding strategies and channel allocation to maximize ROI and control budget.
Role type
Senior Performance Marketing Manager (Video Industry)
Builds
Video content distribution and user acquisition campaigns
Domain
Video streaming / Digital Advertising
Required skills
Performance advertising bidding, Channel account management, Data-driven strategy optimization, Budget control, Cross-channel analysis, Product thinking for platform AI upgrades
Preferred skills
Video industry experience, High-volume account management (10M+ scale), AI-driven ad platform operations
Technologies
Ad bidding systems, Channel management platforms, Data analysis tools
Responsibilities
Design and execute ad bidding strategies for information streams, Analyze channel performance to optimize costs and adjust tactics, Produce multi-dimensional channel analysis reports, Drive AI upgrades for the ad platform and reshape operational models, Manage budget allocation across channels and agencies
