Senior Social Media Manager
Core
Build and own Imprint's social media presence from the ground up, acting as the brand's voice across B2B and consumer channels.
Role type
Senior individual contributor social media manager
Builds
Social media strategy, content, and channel health for a fintech payments platform
Domain
Fintech / Payments / Brand Marketing
Deliverable
product features
Required skills
Social media strategy, content creation, social listening, crisis management, data analytics, cross-functional collaboration, editorial judgment, B2B marketing, regulatory awareness
Preferred skills
Crisis communications playbook development, experience in fintech or complex regulatory environments
Technologies
Sprout Social, social listening platforms
Responsibilities
Own end-to-end social media strategy and execution; develop content strategy and voice; build social listening infrastructure; create consumer complaint management playbooks; define and report on social metrics; partner with brand and product marketing leadership.
Seniority
Senior, hands-on IC