Senior Product Marketing Manager - Law Firm
Core
Senior Product Marketing Manager for the Law Firm Segment, transforming market and competitive intelligence into actionable go-to-market (GTM) strategies to drive acquisition, adoption, and expansion for Relativity's legal technology solutions.
Role type
Senior IC Product Marketing Manager (Segment)
Builds
Law firm-specific GTM plans, market intelligence reports, sales enablement materials, and launch readiness frameworks.
Domain
Legal Technology (Law Firm Segment)
Required skills
B2B SaaS product marketing, market intelligence, GTM strategy, competitive analysis, win/loss analysis, cross-functional leadership, data synthesis, strategic planning
Preferred skills
Legal technology experience, AI product marketing, enterprise sales partnership, JD or legal training
Technologies
Relativity (Legal Tech Platform)
Responsibilities
Develop evidence-based market and competitive intelligence; create GTM plans for law firm priorities; lead launch readiness for segment-specific requirements; build sales plays and enablement content; analyze performance data to recommend GTM adjustments.
Seniority
Senior, hands-on IC