Senior Manager, Product Marketing - Platform Expansion
Core
Senior Product Marketing Manager leading go-to-market strategy for emerging financial capabilities including agentic commerce, crypto/stablecoins, and biometrics.
Role type
Senior Manager, Product Marketing
Builds
PayPal's platform expansion in AI-powered commerce, digital assets, and identity solutions
Domain
Fintech, Payments, Emerging Financial Infrastructure
Deliverable
product features
Required skills
go-to-market strategy, product positioning, market analysis, competitive intelligence, cross-functional collaboration, launch execution, customer insight translation, commercial readiness, use case identification
Preferred skills
experience with AI agents, digital assets, biometric technologies, regulatory landscape navigation
Technologies
agentic commerce, crypto, stablecoins, biometrics
Responsibilities
Develop and execute go-to-market plans for new products and market expansions; Champion customer needs to ensure emerging technologies address meaningful business problems; Identify and prioritize high-value use cases for AI-powered shopping, payments, and digital assets; Develop differentiated positioning and messaging for complex emerging technologies; Lead marketing programs to build category awareness and increase adoption; Drive commercial readiness through sales enablement and thought leadership.
Seniority
Senior Manager, hands-on IC with strategic oversight
