Medical Marketing Manager (Core Diagnostics)
Core
Lead medical marketing and product lifecycle management for Clinical Chemistry and Immunoassay portfolios in Vietnam and Cambodia, serving laboratory directors and clinicians.
Role type
Senior Product Marketing Manager (Diagnostics)
Builds
Medical-driven marketing strategies, product launches, and portfolio optimization for core diagnostics assays.
Domain
Healthcare / Diagnostics / Clinical Chemistry & Immunoassay
Deliverable
product features
Required skills
Medical marketing strategy, product lifecycle management, assay implementation, clinical interpretation, KOL engagement, regulatory compliance, strategic planning, competitive intelligence, team leadership
Preferred skills
Experience in Chemistry & Immunoassay, disease area expertise, scientific communication, tender support
Technologies
Chemistry assays, Immunoassay platforms
Responsibilities
Develop and execute medical marketing strategies for assay differentiation; Lead a team managing product marketing for Clinical Chemistry and Immunoassay portfolios; Build relationships with Key Opinion Leaders and laboratory directors; Act as medical authority ensuring on-label use and risk management; Drive product planning including prioritization and phase-out management.
Seniority
Senior, hands-on IC with team leadership
