Marketing Manager (Head of Marketing)
Core
Lead brand strategy, demand generation, and marketing execution for B2B and own-brand business in premium liquid vitamins and nutritional supplements.
Role type
Senior Marketing Manager (Head of Marketing)
Builds
Brand awareness, lead generation, and sales support for B2B/salon channels and Amazon marketplace.
Domain
Health & Beauty / FMCG / Nutritional Supplements
Required skills
Brand strategy, Google Ads, SEO, Amazon advertising, marketing automation (HubSpot), demand generation, people leadership, commercial mindset
Preferred skills
Experience in supplements, health, beauty, or FMCG
Technologies
HubSpot, Google Ads, Amazon
Responsibilities
Direct brand strategy and packaging artwork; oversee SEO, Google Ads, and marketplace advertising; develop B2B/salon outreach programs; manage marketing automation campaigns; track market and competitor intelligence; create sales materials and product catalogues; take ownership of Amazon channel performance.
Seniority
Senior, hands-on IC with leadership responsibilities