Marketing Manager I/II, Portfolio Growth - Migraine
Core
Execute U.S. portfolio growth strategies for migraine products by translating plans into actionable initiatives and optimizing omnichannel performance.
Role type
Senior IC marketing manager (portfolio growth)
Builds
Consumer-centered growth initiatives and digital experiences for migraine portfolio
Domain
Healthcare / Pharmaceuticals
Deliverable
product features
Required skills
Portfolio growth strategy execution, omnichannel marketing, cross-functional coordination, audience and channel optimization, KPI and dashboard management, agency/vendor management, data-driven consumer insights
Preferred skills
Healthcare/pharmaceuticals experience, migraine or neuroscience domain knowledge, integrated marketing across digital/social/CRM, marketing-mix optimization, new platform/service launch experience, matrixed environment leadership
Technologies
Digital media, social platforms, CRM, search engines, analytics tools
Responsibilities
Translate portfolio growth strategies into executable plans and milestones; coordinate cross-functional teams and agencies to manage timelines and budgets; analyze audience and conversion data to optimize channel mix; establish and monitor KPIs and test-and-learn plans; support business cases and leadership updates for growth opportunities; partner with regulatory and market access teams for compliant execution.
Seniority
Mid-to-Senior, hands-on IC
