Digital Marketing Specialist II
Core
Executes day-to-day digital marketing operations including email, mobile/text campaigns, social media support, and website content management for corporate and property campaigns.
Role type
Digital Marketing Specialist
Builds
Email campaigns, mobile/text campaigns, social media content, website content, and online player portal updates
Domain
Gaming / Hospitality
Required skills
Email marketing, Social media management, HTML, Data auditing, Content entry, Adobe Products, Microsoft Office, JavaScript/AMPScript/CSS familiarity
Preferred skills
Data and analytical experience
Technologies
Adobe Products, Microsoft Office, HTML, JavaScript, AMPScript, CSS
Responsibilities
Prepare and set up email, mobile/text, and digital content campaigns; Review lists to ensure data integrity; Perform minor creative manipulation and HTML integration; Perform content entry for property websites and online player portals; Conduct audits and quality assurance; Compile data for reporting duties; Liaise with properties to facilitate digital marketing needs; Oversee digital campaigns in accordance with Digital Marketing Manager.
Seniority
Mid-level, hands-on IC