Sr. Analyst, Offer Strategy & Campaign Analytics
Core
Deliver product mix and margin targets for TXU Energy brand by analyzing campaign performance and optimizing pricing strategies.
Role type
Senior analyst, offer strategy and campaign analytics
Builds
Go-to-market planning models, reporting dashboards, and pricing strategies
Domain
Energy retail, pricing strategy, and margin management
Required skills
Financial analysis, data modeling, SQL, Python, Tableau, Excel, variance analysis, forecasting
Preferred skills
AI-enabled analytics, portfolio performance management, go-to-market strategies, project management
Technologies
Snowflake, Python, Tableau, SQL, Excel
Responsibilities
Conduct economic, financial, competitive, and pricing analysis; lead enhancement of go-to-market planning models; proactively monitor and manage customer margins; conduct ad hoc reporting to drive business decisions; analyze market segments for improvement opportunities; present variance analysis results to management; collaborate with sales and marketing to design performance improvement tools.
Seniority
Senior, hands-on IC
