Analyst or Senior Analyst or Associate Manager(Bangkok Based, relocation provided)
Core
Data-driven analyst supporting the Marketing team to develop at-scale, measurable marketing programs that improve customer lifetime value.
Role type
Senior IC Marketing Analyst (Data & Modeling)
Builds
Marketing campaigns, predictive models, and performance dashboards for Agoda's global travel platform.
Domain
Travel technology / Digital Marketing
Required skills
Data analysis, predictive modeling, A/B testing, SQL, Python, R, SAS, SPSS, VBA, Tableau, Power BI, statistical analysis, data mining
Preferred skills
Digital marketing, e-commerce, A/B testing metrics, presentation skills, negotiation
Technologies
Google Ads, Bing, Tripadvisor, Trivago, Microsoft SQL Server, Python, R, SAS, SPSS, VBA, SQL, Tableau, Power BI
Responsibilities
Experiment with ads/campaign structures and bidding strategies; analyze vast amounts of data to develop predictive models; build dashboards to track performance and derive insights.
Seniority
Senior, hands-on IC