Marketing Manager
Core
Lead marketing strategy and execution for Fanatics Collectibles, focusing on brand growth, consumer engagement, and sales primarily in Brazil with expansion into Latin America.
Role type
Marketing Manager (Regional)
Builds
Global digital sports platform collectibles ecosystem
Domain
Sports, Collectibles, E-commerce
Deliverable
product features
Required skills
Multi-channel campaign planning, product launch strategy, agency/vendor management, KPI monitoring, brand representation, data-driven decision-making
Preferred skills
Sports industry experience, licensed products experience, Latin American regional campaign experience, startup environment experience, collector consumer behavior understanding
Technologies
Digital marketing tools, CRM systems, E-commerce platforms
Responsibilities
Develop and execute marketing plans for brand growth and sales; Plan and implement multi-channel campaigns (digital, trade, influencers, events); Lead product and license launches; Manage relationships with agencies and partners; Collaborate with product, sales, and licensing teams; Monitor KPIs and prepare analytical reports; Represent the brand at trade shows and events
Seniority
Mid-Senior, hands-on IC