Product Marketing Specialist
Core
Develop go-to-market plans, solution positioning, and customer-facing operational communications for enterprise SaaS software serving EMS agencies, fire departments, and hospitals.
Role type
Product Marketing Specialist (B2B SaaS)
Builds
Go-to-market strategies, market research, content assets, and operational updates for ESO's product portfolio
Domain
Emergency services software / Public safety technology
Deliverable
product features
Required skills
B2B product marketing, go-to-market planning, market research, content creation, data analysis, cross-functional collaboration
Preferred skills
Customer-facing operational communications, Salesforce CRM, HubSpot, Monday.com
Responsibilities
Partner with cross-functional teams to develop go-to-market plans; Drive customer-facing operational communications; Work with Product team to understand strategic direction; Develop solution positioning and messaging; Conduct market research and intelligence; Create content to support revenue goals
Seniority
Mid-level, hands-on IC