Analista de CRM Júnior| Marketing
Core
Junior CRM analyst supporting C6 Bank's data-driven marketing strategies to execute and optimize customer campaigns for products like Cards and Investments.
Role type
Junior CRM Data Analyst
Builds
Automated CRM campaigns and statistical models for customer journey optimization
Domain
Financial Services / Marketing Analytics
Deliverable
production ML models
Required skills
SQL, Cloud Computing concepts, Programming logic, Statistical modeling, A/B testing, Data segmentation
Preferred skills
Analytical mindset, Problem-solving, Attention to detail, Team collaboration
Technologies
SQL, Cloud environments
Responsibilities
Manipulate and analyze databases for audience segmentation; Create, validate, and execute multi-channel CRM campaigns; Develop quality controls and statistical models for automation; Conduct A/B tests and analyze results for optimization; Ensure communication governance and compliance; Partner with Marketing, Product, and Technology teams.
Seniority
Junior, hands-on IC
