Paid Media Manager - Barcelona

Workfully

Barcelona💼 Full-time🗓 2024-12-15 → 2026-09-23

Core

Execute global paid media strategy to drive traffic and revenue for a Swiss outdoor sports brand.

Role type

Senior Paid Media Manager

Builds

Global paid media campaigns across Google, Meta, and TikTok

Domain

Outdoor sports / Performance Marketing

Required skills

Google Ads, Meta Ads, TikTok Ads, Google Analytics 4, A/B testing, Excel, PowerPoint, data-driven optimization

Preferred skills

Google Tag Manager, PowerBI, marketing attribution, multi-brand experience

Technologies

Google Ads, Bing Ads, Facebook, Instagram, TikTok Ads, Google Analytics 4

Responsibilities

Execute global paid media strategy, audit account setups, align with eCommerce roadmaps, analyze performance reports, partner with external agencies

Seniority

Senior, hands-on IC

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About Workfully

Workfully is the decentralized hiring & upskilling marketplace. The world's fastest-growing and most innovative companies use Workfully to hire & develop talent globally. Workfully's vision is to give everyone their chance at building a better world. We are hiring for our client, a leading B2B online betting platform that specializes in providing an unparalleled user experience. Their platform offers a dynamic lobby with micro-betting options. As they continue to innovate in the industry, we are supporting to expand of their engineering team. About the Role As a Lead Backend Developer speciali