Marketing Manager
Core
Develop and execute multi-channel marketing strategies for conferences and events to drive visitorship, space sales, and sponsorship revenue.
Role type
Marketing Manager (Events & Conferences)
Builds
Marketing campaigns, PR initiatives, and database management for 350+ events across 25 countries.
Domain
Conference and Events industry
Deliverable
product features
Required skills
Multi-channel marketing strategy, database management, digital marketing, event marketing, stakeholder management, campaign analysis, timeline management
Preferred skills
B2B marketing experience, data analysis, market research
Responsibilities
Strategize and implement multi-channel marketing plans including online-to-offline and PR; Measure and improve marketing effectiveness; Support sales teams to drive space sales and sponsorship; Evaluate customer feedback and market conditions to develop marketing campaigns.
Seniority
Mid-level, hands-on IC