Channel Marketing Manager
Required skills
Bachelor’s degree from an accredited institution (focus in Marketing or Business or related field), 7+ years of relevant professional experience including channel marketing and e-commerce, history of successful development deployment and measurement of major marketing campaigns, extensive experience with e-commerce SEO/SEM and web traffic metrics (owned & distributor website), excellent English language skills; Dutch and/or German is a plus, strong ability to analyze data interpret metrics and derive actionable insights, knowledge of modern marketing platforms CMS and analytical tools, excellent professional and creative written and verbal communication skills
Responsibilities
Develop maintain and strengthen relationships with key distribution partners by driving and executing joint marketing plans to achieve shared revenue growth goals, define and execute the e-commerce strategy for each partner channel to align with the company’s overall business goals, work closely with regional sales leadership product management channel management and marketing to ensure cross-functional alignment, identify growth opportunities and align channel marketing budget with growth priorities to achieve maximum impact, plan and implement marketing campaigns (digital events email social) across multiple channels adapting tactics to partner and customer needs, conduct channel focused marketing research, synthesizes campaign data to measure ROI utilization and pipeline impact, publishes reports with actionable recommendations
Seniority
Not specified
Domain
Electrical solutions, marketing, channel management, e-commerce