Digital Marketing Manager
Core
Lead planning, execution, and optimization of omnichannel marketing campaigns and digital experiences to grow brand awareness, audience engagement, and conversion for a social impact organization.
Role type
Digital Marketing Manager
Builds
Omnichannel marketing campaigns, digital experiences, and audience journeys
Domain
Social impact / Non-profit
Required skills
Performance marketing, audience segmentation, marketing automation, digital analytics, SEO, budget management, CRM management, social media management, project management
Preferred skills
Marketing science, behavioral insights, AI-enabled marketing tools, mentoring
Technologies
Google, LinkedIn, Salesforce, WordPress, Campaign Monitor
Responsibilities
Develop and deliver strategic, integrated digital marketing campaigns; Lead performance marketing activity across paid digital channels; Manage paid and organic channel activity; Design and optimise audience journeys and marketing automation programs; Monitor and maintain website, channel and campaign performance; Manage SVA's social media presence; Partner with internal stakeholders, agencies and suppliers; Contribute to the development of digital marketing capability and measurement frameworks
Seniority
Mid-Senior, hands-on IC