Marketing Manager | APAC
Core
Manage all aspects of field marketing efforts in the APAC region to generate new business and accelerate customer upsell pipeline and revenue.
Role type
Marketing Manager (Field Marketing)
Builds
Regional marketing plans, events, and data-driven marketing programs
Domain
B2B SaaS, APAC region
Required skills
B2B SaaS marketing, regional market knowledge, event management, data-driven planning, ROI analysis, pipeline generation
Preferred skills
Account based marketing, online and in-person events, digital marketing, autonomous work
Technologies
None stated
Responsibilities
Partner with local sales leadership to build a regional marketing plan; Manage and execute Arsenault events including sponsorships, tradeshows, and workshops; Plan and execute data-driven marketing programs to drive pipeline generation; Collaborate with supporting marketing functions to integrate field programs into the buyer journey; Collect, measure, evaluate and report data from regional campaigns and own post-event ROI analysis
Seniority
Mid-level, hands-on IC
