Gestor de Marketing Digital
Core
Lead digital marketing strategy and execution to drive brand growth and sales conversion for a financial contract review consultancy.
Role type
Senior Marketing Manager (Digital & Performance)
Builds
Marketing campaigns, acquisition funnels, and sales conversion initiatives
Domain
Financial Services / Digital Marketing
Required skills
Digital marketing strategy, Performance marketing, Inbound marketing, Team leadership, Campaign management, Data-driven decision making, Funnel optimization, ROI management
Preferred skills
Growth marketing, CRM and marketing automation, AI/LLM application in marketing, Team structuring and scaling
Technologies
CRM, Marketing automation tools, Data analytics platforms, AI/LLM tools
Responsibilities
Define and manage marketing strategy aligned with business growth goals; Lead and develop a 5-person marketing team; Execute hands-on marketing campaigns and initiatives; Plan and optimize internal and external acquisition funnels; Manage KPIs, budget, and ROI; Structure the marketing area and identify new tools and vendors.