B2B Graphic Designer
Core
Design high-performing static B2B ad creatives for LinkedIn, Google Display, and Meta to drive engagement, clicks, and conversions.
Role type
B2B Graphic Designer (Performance Marketing)
Builds
Static ad creatives and visual assets for digital advertising campaigns
Domain
B2B Marketing / Digital Advertising
Deliverable
product features
Required skills
Adobe Photoshop, Adobe Illustrator, Adobe InDesign, Canva, A/B testing, conversion-focused design, AI design tools (Midjourney, Adobe Firefly), messaging hierarchy, visual attention, CTA placement
Preferred skills
Performance marketing experience, motion graphics, SaaS/tech marketing background, project management tools (ClickUp, Asana, Notion)
Technologies
Midjourney, Adobe Firefly, ChatGPT, ClickUp, Asana, Notion
Responsibilities
Design static ad creatives for multiple platforms, translate campaign briefs into visual concepts, produce variations for A/B testing, maintain brand consistency, review performance insights to refine assets, manage multiple projects and design libraries
Seniority
Mid-level (3+ years experience)
