Senior Manager, Growth & Customer Acquisition
Core
Lead the strategy, execution, and optimization of customer acquisition efforts across paid media, influencer programs, partnerships, and organic channels to drive sustainable growth.
Role type
Senior Manager, Growth & Customer Acquisition (Player-coach)
Builds
Scalable customer acquisition strategies and high-performing teams
Domain
Digital Marketing / Growth / Customer Acquisition
Required skills
Growth marketing strategy, team leadership and mentoring, paid media management, influencer program management, partnership development, attribution modeling, funnel analysis, budgeting and forecasting, executive presentation, bilingual communication
Preferred skills
Experience in financial services or fintech, regulated industry knowledge
Technologies
Google Ads, Meta Ads, attribution tools, CRM platforms, data analytics tools
Responsibilities
Define and lead customer acquisition strategy across multiple channels; build, lead, and mentor a high-performing acquisition team; oversee performance and ROI across acquisition channels; own acquisition forecasting, budgeting, and investment models; present strategic insights and recommendations to leadership; partner with product, data, finance, and operations teams to align acquisition strategy with company goals.
Seniority
Senior, hands-on IC with leadership responsibilities