Web Developer Digital Marketing Specialist SEO SEM, Barcelona
Core
Develop and grow a healthcare company's digital ecosystem by integrating web development, SEO, SEM, and AI-driven automation to drive bookings and revenue.
Role type
Senior IC Web Developer & Digital Marketing Specialist
Builds
Conversion-optimized landing pages, booking systems, payment gateways, and automated marketing workflows
Domain
Healthcare + Digital Marketing & Web Development
Required skills
WordPress, WooCommerce, HTML/CSS, JavaScript, PHP, API integration, Google Ads, Google Analytics 4, Google Tag Manager, SEO (technical/on-page/local), CRM, Automation, AI/Chatbots
Preferred skills
Stripe, Redsys, Semrush, Ahrefs, Screaming Frog, Social Media
Responsibilities
Develop and maintain the company website; create conversion-focused landing pages; integrate appointment booking systems and payment gateways; execute technical SEO, on-page SEO, and local SEO; manage Google Ads campaigns and track conversions; implement AI tools and chatbots; measure organic traffic impact on bookings and revenue.
Seniority
Mid-Senior, hands-on IC