Senior Digital Marketing Lead
Core
Lead and evolve NTI Nanofilm's global digital marketing ecosystem, strengthening brand leadership, digital discoverability, customer engagement, and business opportunity generation.
Role type
Senior Digital Marketing Lead (B2B Deep Tech)
Builds
Corporate website, digital channels, SEO/AEO strategies, paid media campaigns, and social media presence for electronics, automotive, medical, and industrial customers.
Domain
Nanotechnology, Deep Tech, Advanced Manufacturing, Industrial Equipment
Required skills
B2B digital marketing strategy, SEO/AEO, paid media management, CMS management (WordPress), social media management, digital analytics, content creation, project management, AI tool adoption
Preferred skills
B2B technology/semiconductor experience, multilingual capabilities, China digital ecosystem experience, HTML/CSS knowledge, AI-enabled creative tools proficiency
Technologies
WordPress, Google Ads, LinkedIn Campaign Manager, Microsoft Advertising, Meta Ads Manager, YouTube, HubSpot, GA4, Google Search Console, Google Tag Manager, Bing Webmaster Tools, Canva, Adobe Creative Cloud, Generative AI, Agentic AI
Responsibilities
Own and optimize corporate website structure, UX, and content; Lead website enhancement and market expansion projects; Develop and execute SEO/AEO strategies; Manage social media channels and create digital assets; Plan and optimize paid digital campaigns; Manage marketing technology stack and establish KPI frameworks.
Seniority
Senior, hands-on IC