Digital Marketing Executive - E-commerce
Core
Drive online sales and optimize the customer acquisition funnel for e-commerce initiatives through targeted digital campaigns.
Role type
Digital Marketing Executive (E-commerce)
Builds
Online sales and customer acquisition for e-commerce product pages
Domain
E-commerce, Digital Marketing
Required skills
SEM, SEO, social media advertising, email marketing, Google Ads, Google Analytics, keyword research, copywriting, content creation, analytics
Responsibilities
Develop and execute digital marketing campaigns across SEM, SEO, social media, and email channels; Manage online advertising budget to optimize ROI; Conduct keyword research and implement SEO strategies; Create marketing copy and visual assets; Monitor website traffic and user behavior using analytics tools; Collaborate with sales and product teams to ensure message consistency.