Digital Campaign Specialist
Core
Develop and implement digital marketing strategy and manage paid online campaigns across multiple channels to drive ROI and measurable results for a business school.
Role type
Digital Campaign Manager
Builds
Paid online campaigns, landing pages, and nurturing flows
Domain
Education / Digital Marketing
Required skills
Digital campaign management, budget management, KPI definition, data analysis, content optimization, stakeholder collaboration, digital tools selection
Preferred skills
Performance marketing expertise, marketing automation knowledge, international campaign alignment
Technologies
Digital marketing platforms, marketing automation tools, analytics platforms
Responsibilities
Develop and implement digital marketing strategy, set up and optimize paid online campaigns, manage online marketing budget, define KPIs and lead performance reviews, optimize campaign messaging and landing pages, align international and local campaigns, select and manage digital tools and suppliers
Seniority
Mid-Senior, hands-on IC
