Coordenador(a) de Performance de Marketing e CRM
Core
Coordinate performance marketing, CRM, SEO, and content strategies to drive D2C growth, conversion, and consumer retention for an electronics brand.
Role type
Senior Marketing Performance & CRM Coordinator
Builds
D2C digital ecosystem, consumer acquisition campaigns, and product launch activations
Domain
Consumer Electronics / Digital Marketing
Deliverable
product features
Required skills
Performance Marketing, CRM, SEO, Paid Media, Google Analytics, Google Ads, Meta Ads, TikTok Ads, Semrush, VTEX platform, Team Leadership, Agency Management
Preferred skills
Advanced English
Responsibilities
Coordinate integrated digital strategies across performance, CRM, and content; Lead consumer acquisition and retention initiatives; Support product launches and Go-to-Market activations; Monitor KPIs and generate optimization insights; Manage agencies and cross-functional projects