Content Marketing Manager
Core
Own content strategy, narrative, and visual identity for TakealotMore and cross-platform initiatives across Takealot, Mr D, and TakealotMORE, driving brand consistency and growth across all channels.
Role type
Senior Content Marketing Manager (Brand & Design Leadership)
Builds
Content assets, visual identity systems, and AI-driven production workflows for e-commerce and food delivery brands.
Domain
E-commerce, Food Delivery, Retail
Deliverable
product features
Required skills
Content strategy, copywriting, visual identity management, team leadership, AI tool implementation, customer journey mapping, data-driven optimization, stakeholder management, A/B testing
Preferred skills
E-commerce and food delivery industry knowledge, content-led growth experience, blogging/ad agency background, attribution modeling
Technologies
AI agents, CRM systems, social media platforms, analytics tools
Responsibilities
Own overarching content marketing and narrative strategy; write and oversee copy for all channels; manage graphic design team and visual identity standards; build and manage AI tools for content and visual production; conduct audience research and monitor market trends; track content-attributed growth metrics; run A/B testing on creative and messaging; create SOPs for cross-company collaboration.
Seniority
Senior, hands-on IC with strategic influence
