Business Analyst data-driven journey management
Core
Translate customer journey challenges into measurable KPIs, analyze data to quantify business impact, and build business cases to solve customer experience issues.
Role type
Business Analyst (Data-driven Journey Management)
Builds
Business cases, KPI frameworks, and data-driven insights for customer experience improvement
Domain
Customer Experience (CX) and Business Analytics
Deliverable
dashboards & analysis
Required skills
Business analysis, BI/analytics, KPI design, value sizing, CX measurement, stakeholder management, translating complex insights for non-technical audiences
Preferred skills
Academic background in Business Administration, Econometrics, Analytics, or Data Science
Technologies
Customer data, business data, dashboards
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