Marketing Manager
Core
Drive brand presence and customer engagement for a specialist door and dock loading systems company through strategic marketing and multi-channel campaigns.
Role type
Marketing Manager (B2B)
Builds
Marketing strategies, digital content, promotional items, and multi-channel campaigns for NZ's industrial sector.
Domain
Industrial manufacturing / B2B services
Deliverable
product features
Required skills
Strategic planning, multi-channel campaign management, digital marketing (SEO/SEM, social media, email), market analysis, stakeholder management, project management, supplier/agency management, brand messaging, ROI measurement, AI/technology adoption.
Preferred skills
5+ years B2B marketing experience, industrial/manufacturing/technical background, team leadership, event management.
Responsibilities
Develop and execute strategic marketing plans; manage creation of marketing materials; analyze market trends and customer insights; oversee digital marketing initiatives; carry out and optimize marketing campaigns; build relationships with influencers and partners; monitor competitor activities.
Seniority
Mid-Senior, hands-on IC
