Head of Digital Marketing
Core
Define overarching digital strategy, manage a high-performing team, and drive growth across online channels to maximize customer acquisition and retention.
Role type
Executive-level Head of Digital Marketing
Builds
Digital marketing initiatives and campaigns for a prominent organization
Domain
Digital Marketing / E-commerce / B2B
Required skills
Digital marketing strategy, team leadership, SEO, SEM, social media marketing, content marketing, email marketing, analytics, budget management
Preferred skills
Master's degree in Marketing or Business Administration, relevant certifications
Responsibilities
Develop and execute long-term digital marketing strategy, lead and mentor digital marketing specialists, oversee planning and optimization of digital advertising campaigns, establish and monitor KPIs, drive innovation in digital marketing, manage digital marketing budget
Seniority
Executive, strategic leadership