Digital Marketing Specialist (m/w/d)
Core
Develop and execute digital marketing strategies to enhance brand visibility and market positioning for industrial display solutions.
Role type
Digital Marketing Specialist
Builds
Marketing campaigns, product profiles, and brand visibility for industrial display products
Domain
Industrial technology / Display solutions
Deliverable
product features
Required skills
Digital marketing strategy, SEO and AI-SEO, social media marketing, content marketing, CMS and webshop management, web analytics, project management, agency coordination
Preferred skills
B2B marketing experience, technical product knowledge, creative design sense
Responsibilities
Develop creative marketing and communication concepts, manage the marketing plan, drive social media advertising and SEO strategies, design and oversee content creation (flyers, newsletters, website), produce visual content (tutorials, videos, animations), and translate technical information into engaging customer-facing materials