Senior Digital Product Manager (m/w/d)
Core
Own the strategy and roadmap for central website areas (homepage, category pages, header) to optimize user journey, discoverability, and conversion funnels.
Role type
Senior Digital Product Manager (E-commerce)
Builds
High-traffic customer-facing web properties (homepage, category pages, header)
Domain
E-commerce / Digital Retail
Deliverable
product features
Required skills
Product strategy, user research, data analysis, A/B testing, stakeholder management, agile methodology, cross-functional leadership
Preferred skills
Experience with high-traffic customer-oriented web properties, deep understanding of E-commerce or content-rich websites, fluency in German and English
Technologies
Google Analytics, Amplitude, Adobe Analytics
Responsibilities
Develop and communicate product vision and strategy for key website sections; lead creation, prioritization, and execution of a data-driven product roadmap; conduct user research, competitive analysis, and data analysis to identify opportunities; translate user needs and business requirements into detailed product specifications and user stories; define and track KPIs, analyze performance, and run A/B tests to drive improvements.
Seniority
Senior, hands-on IC