Analista de Marketing
Core
Design annual marketing plans, define operational processes, and manage corporate identity and communications for the health sector.
Role type
Marketing Analyst
Builds
Marketing plans, corporate communications, social media content, and event materials
Domain
Health industry marketing
Deliverable
product features
Required skills
Annual planning, process definition, visual identity management, internal/external communication, social media management, web management, Google Analytics, design tools, market trend monitoring, competitive analysis
Preferred skills
Health sector experience
Technologies
Google Analytics, social media platforms, web platforms, design tools
Responsibilities
Design annual marketing plans aligned with business objectives, define processes and tools for the marketing area, develop and maintain corporate visual identity and communication tone, manage internal and external communications, administer social media and corporate website, create commercial materials for fairs and events, monitor health sector trends and competition
Seniority
Junior, hands-on IC