Digital Analytics Technical Consultant – Developer
Core
Design, implement, test, and maintain digital measurement solutions for web and mobile experiences to ensure accurate data collection for marketing and business decisions.
Role type
Senior IC digital analytics developer
Builds
Measurement solutions, data layers, and analytics implementations for client websites and apps
Domain
Digital analytics and web development
Required skills
JavaScript, HTML, CSS, Adobe Analytics, Google Analytics 4, Google Tag Manager, Adobe Data Collection, DOM traversal, data layer design, client discovery, technical documentation
Preferred skills
Adobe Customer Journey Analytics, Adobe certifications, Tealium, mobile SDKs, SQL, Python, React, Angular, Vue
Technologies
Adobe Analytics, Google Analytics 4, Adobe Data Collection, Google Tag Manager, Adobe Customer Journey Analytics, Tealium, Looker Studio, Power BI, Jira, Azure DevOps
Responsibilities
Translate business requirements into technical tracking specifications and data layer designs; Develop and maintain analytics implementations using Adobe and Google tools; Write and troubleshoot custom JavaScript to capture user behaviors; Design and maintain scalable data layers across websites and mobile apps; Partner with developers to integrate measurement requirements into application code; Test and debug analytics implementations using browser tools and validation platforms; Create technical documentation, data dictionaries, and test plans; Build reports and visualizations using analysis tools; Lead client discovery sessions and executive-level technical reviews.
Seniority
Senior, hands-on IC