Paid Media Specialist
Core
Manage, optimize, and report on paid media campaigns across digital channels to drive student acquisition for Universidad Europea.
Role type
Paid Media Specialist
Builds
Digital acquisition campaigns for a private university
Domain
Education / Digital Marketing
Required skills
Google Ads, Microsoft Ads, Meta Ads, TikTok Ads, budget control, campaign optimization, performance analysis, reporting
Preferred skills
Innovation in media activation, learning new platforms, campaign flow analysis
Responsibilities
Control assigned budgets, identify improvement opportunities in acquisition, provide insights on campaign performance, stay updated on industry trends, ensure industry-leading service levels
Seniority
Mid-level, hands-on IC
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