Marketing Manager
Core
Define and execute group-level marketing strategy to drive growth for the Nutraceuticals business, focusing on brand positioning, scientific content, and commercial initiatives.
Role type
Group-level Marketing Manager (Nutraceuticals)
Builds
Marketing strategies, brand campaigns, scientific content, and event programs for the Nutraceuticals division.
Domain
Nutraceuticals, dietary supplements, functional nutrition, and health ingredients.
Deliverable
product features
Required skills
Marketing strategy development, brand management, scientific content creation, event planning, cross-functional collaboration, market intelligence analysis, AI tool utilization.
Preferred skills
Experience in nutraceuticals or wellness sectors, knowledge of consumer health trends, campaign creation for nutrition products.
Responsibilities
Define and optimize group marketing strategy; lead the Marketing Department; develop branding and commercial marketing strategies; oversee scientific content creation; plan and execute industry events and trade shows; manage strategic partnerships; coordinate international marketing activities; monitor market trends and competitive activities.
Seniority
Mid-level, hands-on IC