Growth Marketer
Core
End-to-end ownership of content creation, video production, and multi-channel distribution to grow the investor base for Zerodha Fund House's mutual fund products.
Role type
Senior Growth Marketer (Content & Video)
Builds
Video content (Reels, Shorts, YouTube explainers), social media posts, email/WhatsApp campaigns, and automated factsheets.
Domain
Fintech / Mutual Funds
Deliverable
product features
Required skills
Video production (scripting, shooting, editing), multi-channel content strategy, email marketing automation, data-driven iteration, compliance-aware content creation, AI tool adoption, basic analytics, light automation.
Preferred skills
Portfolio of owned channels/projects, experience in regulated environments (BFSI), startup pace.
Responsibilities
Script, shoot, and edit video content across short and long-form formats; manage end-to-end social media publishing and adaptation; execute email and WhatsApp campaigns; produce and automate monthly factsheets; analyze performance metrics to iterate strategy.