Marketing Executive
Core
Drive marketing activities for training programs, conclaves, and workshops for external BFSI organizations; liaise with commercial banks and corporate entities to promote executive education and e-lessons.
Role type
Senior Marketing Executive (Executive Education)
Builds
Integrated marketing campaigns, training program portfolios, and revenue-generating initiatives for SBIL's executive education and training services.
Domain
Banking & Financial Services (BFSI) / Executive Education
Required skills
Marketing Strategy, Corporate Relations, Brand Management, Business Development, Market Research, Campaign Management
Preferred skills
Experience in branding, international partnerships, programme portfolio generation, revenue generation
Technologies
CRM, Marketing Analytics, Social Media Marketing
Responsibilities
Drive marketing for physical and online training programs for external BFSI organizations; Liaise with commercial banks and corporate organizations to market training programs and e-lessons; Oversee integrated marketing campaigns and conduct market research to define target groups; Devise and execute strategies for revenue generation from training programs.
Seniority
Senior, hands-on IC