Director of Sales & Marketing
Core
Leads the sales department for a large hotel property, managing reactive and proactive sales efforts to achieve booking goals and revenue targets.
Role type
Director of Sales & Marketing (Hospitality)
Builds
Hotel bookings, catering revenue, and long-term customer relationships
Domain
Hospitality / Hotel Management
Required skills
Strategic account planning, market analysis, team leadership, contract negotiation, marketing budget management, stakeholder relationship building, sales strategy execution, customer advocacy, crisis communication coordination, revenue growth strategies
Preferred skills
Supervisory experience, lodging sales background, progressive career growth in hotel industry, exceptional performance history
Technologies
CRM systems, sales reporting tools, marketing automation platforms, contract management software
Responsibilities
Develop strategic account plans for demand generators, manage sales and marketing budgets, coach revenue-generating department leaders, serve as primary sales contact for customers and internal leadership, execute brand service standards, coordinate crisis communications, monitor guest issue resolution from sales processes, build partnerships with local organizations, participate in sales calls to acquire new business
Seniority
Director, strategic leadership & team management