Event Marketing Manager
Core
Plan and execute online and in-person events to engage financial advisors, support product and sales initiatives, and drive business growth.
Role type
Senior IC event marketing manager
Builds
Online event series, industry conferences, sponsorships, and executive/customer experiences
Domain
Fintech / B2B SaaS
Deliverable
product features
Required skills
end-to-end event execution, project management, budget management, cross-functional collaboration, stakeholder management, data analysis, CRM/marketing automation proficiency, vendor coordination
Preferred skills
experience in B2B technology or fintech, travel for industry events
Technologies
Zoom, HubSpot, Salesforce
Responsibilities
Lead planning and execution of online event series including programming and speaker coordination; Manage industry event roadmap including sponsorship strategy and on-site execution; Track and analyze event metrics to optimize strategy and reporting; Partner with Marketing, Product, and Sales to align events with business goals
Seniority
Senior, hands-on IC